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Media and Identity in Contemporary Europe
Consequences of Global Convergence
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Price £26.50, $35.50
ISBN 9781841500447
Paperback 192 pages

Published January 2002
Imprint: Intellect
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Chapter Titles     |      Reviews     |      Comments

An integrated analysis of the central issues in contemporary media policy.

Chapters focus on technological change and its impact on cultural and political identities, the role of the cultural industries in the 'New Economy' and the impact of European integration on national institutions - public service broadcasting in particular.

Because technological change in broadcasting has enabled us to open up media markets, the shape of media and of society has become more internationally-oriented. Indeed, modern international media has bought into question the very legitimacy of national communities and ideologies. And this is a phenomenon whose greatest impact has been in Europe.

These studies address the future of public service broadcasting and the power of national regulators to shape trans-national media relationships. The author takes an empirical approach to analysis of these issues, exploring media and communication studies very much as a social science. 

Chapter titles
Page 1
Chapter 2: 'Challenges and Opportunities. Broadcasting in Multi-national State'
Page 7
Chapter 3: 'Television, Identity and Citizenship in the European Union'
Page 25
Chapter 4: 'Locked in a Mortal Embrace. The European Union Audiovisual Policies of the UK and France'
Page 43
Chapter 5: 'Public Service Broadcasting and Freedom'
Page 65
Chapter 6: 'Two Types of Freedom. Broadcasting Organisation and Policy on both sides of the Atlantic'
Page 81
Chapter 7: 'Public Service and the Media Economy. European Trends in the late 1990s'
Page 95
Chapter 8: 'Supper with the Devil. A case study in public / private collaboration in broadcasting. The genesis of Eurosport'
Page 107
Chapter 9: 'Cultural Development in an Open Economy. Trading in Culture: the role of Language'
Page 117
Chapter 10: 'Paradigm Regained? Where to in Media and Communications Regulation'
Page 135
Chapter 11: 'Back to the Future. Digital Television and Convergence in the Uk'
Page 147
'Richard Collins is an author who pays particular attention to the interlocking game of costs and benefits, profits and losses, constraints and resources which are always involved in the adoption of specific conceptual categories, as much as in broadcasting policies, decision and measures. Especially when, as often happens, the issues are formulated in dualistic and apparently oppositive terms, Collins is particularly effective in clearly defining the theoretic limits and the social consequences of the unilateral support for one or the other side of the coin…Equally, his fine-grained analysis is evident when he focuses on the ambivalence of the system of opportunity related to the transition from free-to-air to subscription broadcasting…The issues dealt with are those for which Collins rightly deserves to be considered as one of the greatest experts.' – European Journal of Communication 18 (4)

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