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Design for Business
Volume 3
Now Available
Price £34, $45
Purchase this book
ISBN 9781783205431
Paperback 228 pages
220x220
Published October 2015
Imprint: Intellect

Edited by Gjoko Muratovski

This collection continues the successful Design for Business series, gathering work by scholars, researchers, and professionals that aims to raise awareness of design as a strategic business resource by consolidating it with other divergent, yet highly influential fields. Volume 3 covers such topics as the branding of a nation, care for the ageing, public transportation, airports, workplace interiors, manufacturing, economic competitiveness, and public funding for new product development. First presented at the Design for Business research conference in Melbourne, Australia, the contributions assembled here will together keep pushing the interaction of design and business forward in productive, innovative ways.

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