Keith J Holyoak
Keith J. Holyoak is Distinguished Professor in Cognitive Psychology at UCLA. He conducts research in human reasoning, learning, decision making, and problem solving. More broadly, he conducts research on the nature of the relational knowledge that underlies analogy, causal learning, and deduction. He investigates how relational knowledge is used to reason in domains ranging from law and politics to science. Holyoak's research combines studies of thinking in normal adults with computational modeling, and with neuropsychological studies of how thinking is impaired in brain-damaged individuals.

He has published over 160 scientific papers, and is co-author or editor of several books.

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