ISSN: 17408296
First published in 2005
3 issues per volume
Volume 10 Issue 2
Cover Date: June 2014
Book Reviews
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Authors:  Dr Andrea Insch And  Lars Lundgren And  Juan Luis Manfredi 
DOI: 10.1386/macp.10.2.233_5

Keywords


Abstract
Branding the Nation – The Global Business of National Identity, Melissa Aronczyk (2013) New York: Oxford University Press, 256 pp. IBSN 978-0-19-975216-4 (hbk) IBSN 978-0-19-975217-1 (pbk), £16.99
Europe – On Air, Suzanne Lommers (2012) Netherlands: Amsterdam University Press, 326 pp. ISBN: 9789089644350 (pbk), €39,95
Franco sells Spain to America: Hollywood, tourism and public relations as postwar Spanish soft power, Neal M. Rosendorf (2014) Basingstoke and New York: Palgrave Macmillan, 304 pp. ISBN-10: 1137299282 ISBN-13: 978-1137299284 (hbk), €74,93
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